RekindaraRekindara

Privacy Policy

Last updated: March 2026

1. Who We Are

Rekindara ("we," "us," "our") operates the website rekindara.com. This privacy policy explains how we collect, use, and protect your personal data in compliance with the EU General Data Protection Regulation (GDPR) and applicable Romanian data protection law. Our data controller is SC 100 Lemons SRL, Romania.

2. What Data We Collect

Email address: When you complete the quiz or create an account. Used for authentication, sending quiz results, and protocol access.

Quiz responses: Your quiz answers are processed in your browser only. We store only your calculated burnout profile result — not individual answers.

Purchase information: Payment processing is handled by Stripe, Inc. We receive order confirmations and store your email, purchase tier, and billing cycle for the purpose of granting access. We never see or store your payment card details. Stripe's privacy policy is at stripe.com/privacy.

Usage data: We collect anonymized analytics data to understand how visitors use the site. See the "Tracking Technologies" section below for full details.

3. Legal Basis for Processing

We process your data under the following legal bases: (a) Contract performance — to deliver the protocol you purchased; (b) Legitimate interest — to improve our service and prevent fraud; (c) Consent — for marketing emails and advertising tracking cookies.

4. How We Use Your Data

  • To deliver your quiz results and protocol content
  • To send transactional emails (access links, purchase confirmations, invoices)
  • To send marketing emails (only with your consent — you can unsubscribe anytime)
  • To measure advertising effectiveness and improve our campaigns
  • To generate invoices as required by Romanian tax law (SmartBill)

5. Tracking Technologies & Third-Party Services

Plausible Analytics — A privacy-first, cookieless analytics tool. No cookies, no personal data, fully GDPR-compliant. No consent required. Learn more at plausible.io/privacy.

Meta Pixel (Facebook/Instagram) — Used for advertising conversion tracking and audience building. Activated with your consent. Meta's data policy: facebook.com/policy.

TikTok Pixel & Events API — Used for advertising conversion tracking on TikTok. Activated with your consent. TikTok's privacy policy: tiktok.com/legal/privacy-policy.

Google Ads Conversion Tag (gtag.js) — Used to measure conversions from our Google Ads campaigns. Activated with your consent. Google's privacy policy: policies.google.com/privacy.

6. Data Sharing

We share data only with the following third parties, to the extent necessary: Brevo (email delivery), Stripe Inc. (payments), SmartBill (invoicing), Meta Platforms Inc. (advertising analytics, with consent), TikTok Inc. (advertising analytics, with consent), Google LLC (advertising analytics, with consent), Plausible Analytics (cookieless, anonymized traffic analytics). We never sell your personal data.

7. Your Rights (GDPR)

You have the right to: access your data, rectify inaccurate data, erase your data, restrict processing, data portability, object to processing, and withdraw consent at any time. Contact us at support@rekindara.com. You may also lodge a complaint with Romania's data protection authority (ANSPDCP) at dataprotection.ro.

8. Cookies & Consent

  • Essential (always active): rekindara_session (login session, 30 days) and rekindara_consent (consent preferences, 1 year). Strictly necessary.
  • Cookieless analytics: Plausible Analytics — no cookies, no consent required.
  • Advertising tracking (consent required): Meta Pixel, TikTok Pixel, and Google Ads tag. Only activated if you accept via our cookie banner.

9. Data Retention

Account and purchase data is retained as long as your account is active or as required by Romanian accounting law (minimum 5 years for invoices). You may request deletion at any time.

10. International Transfers

Some providers (Stripe, Meta, TikTok, Google) are based in the United States. Data transfers are made under Standard Contractual Clauses (SCCs) approved by the European Commission.

11. Contact

For privacy inquiries: support@rekindara.com